left arrowclose btncrmcrmdisplaydisplayPage 1Page 1integratedintegratedpodcast iconloop iconicon-medium-whitemobilemobilemouse iconphonepin iconvideoSlice 1printprintjob iconsocial largesocial largewebwebpin icon

Patients & The Pandemic

In a COVID-19 world, the one constant has been change. We don’t see that changing anytime soon. That’s why we’ve created a series of timely, research-driven POVs to help tackle the evolving challenges that patients and brands will continue to face.


Durable Patient Trends

Healthcare has been forever changed by COVID-19. But as we look to the future, what will stay, what will go, and what will continue to evolve? In this report, we examined the mid-term and longer-term trends that brands can start to act on now.


Patient Insights & Implications for Marketers

We tapped into social listening, a quantitative survey, and an AI-powered analysis of millions of sources to uncover how different patient populations are responding to the pandemic, and how brands can respond accordingly.


Putting the Pandemic in Patient-Friendly Terms

In these “uncertain times,” as they’re so often called, many patients are confused and misinformed by communications that lack clear, simple, factual information. So our Director of Healthy Literacy created a library of patient-friendly content that brands can use to address the pandemic.


Bringing People Together on Social Media

As many of us remain socially distant in the physical world, social media is finding new and inspiring ways to bring us closer together. Now more than ever, it’s important for brands to meet patients where they are.


Pandemic Productions

How do you capture compelling visual storytelling in a virtual world? We posed that question to a panel of industry experts who are producing in safe and inventive ways—creating strong, creative, and enduring work.

Podcast: The People Behind the POVs

Hear from the authors who penned our perspectives to get deeper insight into the research behind them.

Also available on:

Apple Podcasts Image
Spotify Image